2 areas to focus

There are 2 areas agents can focus in:

1. In Breadth

2. In Depth

Agents tend to focus on first one only. They keep finding new prospects, which would be tired to them.

Those smart agents or top producers will focus on second one more. They will keep excavate prospects from their clients' families group, friends etc, instead of keep finding for new prospects the hard way.

Just like a small tree, if it want to be a big & strong tree, it need to have its roots going widely(in breadth), and going deeply(in depth) as well. Then, it will become a big, mighty tree one day.

This applies to the agents as well.